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Author Success Show

Are you an aspiring author who wants to successfully self-publish your book? Are you looking for ways to increase your book sales and use your book to grow your business? You are in the right place because this is Author Success show where you get all your questions related to book writing, publishing and marketing answered by successful authors. Enjoy the show with your host - the founder of Happy Self Publishing, Jyotsna Ramachandran
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Now displaying: 2017
May 16, 2017

Caught up in the seemingly impossible task of choosing a title and sub-title for your book? We’ve all been there. Join us for episode 25 of the HSP Show, where bestselling author Ashley Emma explains how she manages to narrow down her selections and come up with a winning frontrunner. Ashley wrote her first novel at age 14, self published it at 16 and has written 6 books since – including the recent Amazon chart-topping Fearless Author. She highlights how seeking out your peers’ opinions is paramount in the title and subtitle selection process, as well as the importance of gaining outside perspective as an author.

May 9, 2017

In today's episode, we sit down with architect and remodelling expert Jim Molinelli to learn more about how he got his book, Remodel, to the no. 1 bestseller position in both the Kindle and Amazon paperback stores. Join us as Jim shares the clever marketing tactics he employed to ensure that readers were buying paperback copies of his book, despite the fact that he was also selling a less expensive e-book version. He shares his valuable tips for climbing to the top of third party sales platforms using tailored pricing strategies, category positioning and more!

May 1, 2017

What are lead magnets and why should authors include them in their books? In this episode, we sit down with Nick Loper to find out why they're so important - especially for those selling on third party platforms such as Amazon. Nick is the bestselling author of several books, including the recently released Buy Buttons, and the founder of Side Hustle Nation - a growing community and resource for aspiring and part-time entrepreneurs. Join us as he highlights the best kinds of lead magnets to use in order for authors to create as many leads and e-mail opt-ins as possible.

Apr 25, 2017

In this episode, Kylie Ansett explains how creating a mindmap for your book can help you produce your best work. Based in Sydney Australia, Kylie is the bestselling author of two books and the guru behind an online course that teaches new authors how to write their first books. Join us as she explains how a mindmap helps you transfer all of your ideas and thoughts onto paper in such a way that can guide your vision, help validate topics and ultimately structure your book's contents. Using this handy tool is a great way to organize your thoughts and sift through any excess mental clutter - something that authors of all experience levels could benefit from!

Apr 18, 2017

In today’s episode, we sit down with the Merrymaker Sisters to discuss whether selling your book exclusively on your site versus via traditional online retailers such as Amazon is a good idea. As the founders of a lifestyle empire that reaches over 1.5 million readers each year, the Merrymaker Sisters recently published their latest cookbook, Get Merry, and have been selling it exclusively to their existing audience on their website. Join us as they highlight the pros and cons of avoiding traditional online retailers and going the DIY route when it comes to making book sales.

Apr 10, 2017

In today's episode, we sit down with Azul Terronez to discuss why you should hire a book coach and how they can help you as an author. Azul Terronez is passive income guru Pat Flynn's book coach and has encouraged countless authors to find a vision for their books and take the actionable steps to make it happen. Join us as the bestselling author of The Art of Apprenticeship explains why gathering the confidence to write and finish your book is the most important step in the process and how a book coach can help you decide on the right message in order to change your life's trajectory.

Apr 6, 2017

When she isn't busy selling books as the successful author of The Resilient Employee, Rosalind Cardinal is the managing director of Shaping Change, a consultancy specializing in organizational development and human resources. While having her book climb to the top of the bestsellers chart on Amazon, Rosalind also managed to sell an impressive number of copies of it in traditional bookstores - a huge dream for many self published authors. Join us as she shares her tips for how to have your next book stocked on shelves in print.

Mar 28, 2017

In this episode, we sit down with Steve Scott to discuss how to facilitate the process of generating multiple book ideas in order to ultimately decide on your book's topic. As the founder of the incredibly resourceful Authority Self Publishing and the author of 69 books, Steve is a seasoned veteran when it comes to conjuring up content ideas. Join us as he shares his insightful tips, including using research to uncover your audience's most pressing questions and making use of Google's keyword planner to figure out what you should be writing about.

Mar 21, 2017

Prague-based Hynek Palatin is a self-published book author and designer who specializes in e-book and paperback formatting. Join us as he highlights what authors should look out for when formatting their book and shares his valuable tips and tricks for creating the most attractive manuscript possible. Having designed a multitude of projects, Hynek is a leading authority on formatting and can help authors ensure that their book’s interior design is professional, consistent and well-executed.

Mar 17, 2017

In today’s episode, we asked Honoree Corder about which writing methods were best to follow when co-authoring a book. As the author-entrepreneur behind over 20 books, including the bestselling You Must Write A Book, Honoree has worked with numerous co-authors, including the famed Hal Elrod. Join us as Honoree highlights the benefits of partnering with a co-author, how to pick the right co-author and the ideal practices to make the working process between the two of you more efficient.

Mar 14, 2017

In this episode, we sit down with Morgan Gist Macdonald to highlight the importance of hiring an editor for your self-published book – even if you’ve got an excellent command over the English language! Morgan is the founder of Paper Raven Books and the bestselling author of Start Writing Your Book Today. Join us as she discusses how spelling and grammar mistakes can negatively impact your Amazon reviews, lead to lowered book sales, prevent you from signing traditional publishing deals and hinder your chances of collaborating with i

Mar 10, 2017

Not a natural marketer? Join us as we interview Michal Stawicki to learn how to see your best-ever ROI on Amazon ads. As a serial entrepreneur and author, Michal has written an impressive 15 books in the past three years along and is the founder of  ExpandBeyondYourself.com. In this episode, he explains how to experiment with Amazon ads to boost your book's search ranking and see an overall increase in sales. Michael highlights all of the details you'll need to know, from how to set up the ads to how to research which keywords to include in them, how to set keyword prices and more. 

Mar 7, 2017

Join us as we sit down with marketing guru Kathryn Jones to discuss how authors can build a valuable launch time to propel their book’s sales immediately after its release. As the bestselling author of Automate Your Routines, Guarantee Your Results, Kathryn employed her savvy marketing know-how to attract over 560 people to her first book’s launch team in April 2016. Their reviews and support enabled her book to hit Amazon’s bestseller list and drew significant attention to her business, Automate Academy. In our latest episode, Kathryn shares how to change your pitching perspective, cater to your audience’s interests and employ simple marketing tactics to ultimately build an actionable book launch team.

Mar 3, 2017

In episode 12 of our podcast, we sat down with Jaya Ramachandran to discuss how authors can overcome self-doubt and stop comparing themselves to experts within their niche. As the bestselling author of Bounce Back With Power, Jaya Ramachandran quit her 9 to 5 job and has since become a serial entrepreneur in the self-development and coaching space. She highlights the importance of finding your authentic voice as an author, connecting with your audience and sharing content from your own perspective in order to produce a book that ultimately stands out from the pack.

Mar 1, 2017

In Episode 11, we sit down with author and marketer Austin Netzley to discuss how to stretch your book marketing efforts on a shoestring $500 budget. Austin is the founder of Epic Launch, one of the most celebrated book launch companies operating today. He has worked with authors Brian Tracy and Peter Woods and has helped launch hundreds of books, moving more than 1.5 million copies worldwide. He is also the author of Make Money, Live Wealthy - which was a bestseller in multiple categories on Amazon for over 100 days straight.

Feb 24, 2017

In Episode 10, we sit down with Pia Edberg to discuss how to consistently maintain book sale figures even months after your launch. Pia is the bestselling author of The Cozy Life, which continues to sell thousands of copies both online and in its printed format to this day – despite being published 9 months ago! Join us as Pia shares her book marketing tips and strategies, including the use of Kindle Direct Publishing Promotions, social media hashtags, Amazon ads, giveaways and more.

Feb 21, 2017

In Episode 9, we sit down with Derek Doepker to discuss the ideal methods for authors to narrate their audiobooks on their own. Derek is the bestselling author of 10 books, a self publishing veteran and the founder of popular fitness blog ExcuseProof.com. His books are available in audio format and he has narrated nearly all of them himself. Join us as Derek highlights several DIY ways for authors to voice their own audiobooks, whether they’re hoping to save money or simply connect with their audience on a more personal level.

Feb 17, 2017

In Episode 8, we sat down with Lise Cartwright to discuss alternative options to becoming an author for those who don’t have the time or skills to write.  Lise quit her job five years ago to become a full-time freelance writer. Since then, she has authored and impressive 28 books – and plans to write 10 more in 2017 alone! She also runs Hustle & Groove, a consulting business that helps convert blogs into profitable side businesses. Join us as Lise explains the difference between being a writer and an author, presents the option of “speaking” your book and highlights the power that angel writing services can provide to those who simply aren’t gifted with the written word.

Click here for shownotes: www.happyselfpublishingshow.com/8

Feb 14, 2017

Scott Allan is the author of half a dozen bestselling books, including the recently released Do It Scared. With his extensive experience in promoting his work, he shares some of the tips and tricks he’s learned over the years when it comes to launching a book. Tune in as Scott explains how he managed to receive over forty 5 star reviews within the first week of launching his new book, as well as how to effectively put together a valuable book launch team. You’ll gain firsthand knowledge about how to build buzz around your new book, the importance of building a relationship with your readers and the 1000 fan rule in order to garner your most reviews ever!

Feb 10, 2017

Writing a book is one of the most time consuming tasks an individual can take on. It requires time, patience and energy – all of which is made more difficult when we have a multitude of other commitments to keep to in life! In today’s episode, we sit down with Jagadhees Thirumoorthy to discuss how he created the discipline to write his book, Conquer Your Dreams, in spite of having a full-time job as a marine engineer.

Join us as we discuss the three questions we ask ourselves before forming habits, including What, How and Why. Jagadhees explains that habits can become second nature to us if they’re backed by a strong enough cause and deadline,  and highlights how his often lonely environment at sea helped him achieve his book writing goals.

Feb 6, 2017

In today’s episode, we sit down with Chandler Bolt to learn how to effectively run a free shipping launch of a physical book. Chandler is the author of 6 bestselling books including “Book Launch” and the recently released “Published”. He’s also the founder & CEO of Self-Publishing School, an incredibly valuable online resource for writing a book. Through his books, training videos, and Self-Publishing School, he’s helped thousands of people on their journey towards becoming authors.

An emerging trend in today’s self-publishing market is for authors to give away their paperback books for free. Join us as Chandler discusses shipping funnels and click funnels, and breaks down the economics behind CTAC, COGS and AOV in order to help make your book release profitable!

Feb 3, 2017

In this episode, we sit down with Kyle Gray to discuss how authors can use content marketing within their book and on their websites to convert their readers into customers. Kyle is the author of The College Entrepreneur and runs a web marketing agency called Conversion Cake, which aims to help startups and small businesses grow with the use of content marketing.

Join us as Kyle highlights how authors can include tools and resources in their books to drive reader engagement, as well as how to address your readers’ needs by creating an actionable book marketing plan including bonuses, e-mail automations and CONTENT!

Jan 30, 2017

In today's episode, celebrated Kindle entrepreneur Dave Chesson sits down with us to discuss the three questions he asks himself in order to pick the right keywords to improve a book's searchability. Learn how to boost your book's clicks on Amazon, double your sales and be shown at the top of search results with the Kindlepreneur himself or, as we like to call him, the keyword king!

Dave founded the Kindlepreneur after working with self published authors for years and realizing that their number one problem had nothing to do with writing the book, but about marketing it once it was published. Since then, his SEO tactics and marketing tips have helped hundreds of authors learn how to turn their self published books into bestsellers.

Jan 26, 2017

In today's episode, Jyotsna sits down with successful author and entrepreneur Rob Cubbon to discuss whether or not it's necessary to celebrate the launch of your book with a free promo. They touch upon the pros and cons of giving away complimentary products and content, and how doing so can affect your business.

Rob Cubbon initially started out as a web designer, and has grown his business by creating a variety of online courses and becoming a popular self-published author. His latest book, The New Freedom: Ordinary People Are Living Extraordinary Lives & So Can You is a runaway bestseller.
Jan 26, 2017

Kenneth Cheadle is the bestselling author of Millenial Takeover and a life coach that helps millennials take their careers to the next level. 

In this episode, Jyotsna and Kenneth discuss options for planning live book events, how they can help authors sell more books, the costs behind them and why they're beneficial to an author's morale.
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